01.25.16 Good morning. It’s Monday January 25, 2016, and this is your first early morning digital briefing.
Watcheroo Premieres and Tune-in Alerts for January 25-31:
- People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include dancer and TV personality Kym Johnson (ABC’s Dancing with the Stars), actor and comedian Marlon Wayans (Fifty Shades of Black) and TV personalities Jessie James and Erick Decker (E!’s Eric & Jessie: Game On)
- Acorn TV: The British miniseries White Teeth debuts on the streaming service today, January 25
– Fox.com and the Fox Now app: Starting today, the new miniseries revival of Fox’s The X Files can be streamed with very limited ads
As Relativity Media works to pull out of its six-month-long bankruptcy under a new reorganization plan, some companies have asked a U.S. Bankruptcy Court judge to block the studio’s reorg, arguing that the company is incapable of fulfilling various contractual obligations under the plan. Foremost among these companies is Netflix, which has requested that the Court allow it to end its contract with Relativity. Netflix argues that Relativity has failed – and will continue to fail – to supply the streaming service with the annual five-film quota that’s stipulated in their contract. You can learn more about the legal drama here.
Google’s jobs board is giving the game away – and apparently the company’s virtual reality ambitions don’t end at the Cardboard. Several new jobs postings, first discovered by RoadtoVR, hint that the company may be developing its own VR gear. The postings:
– Hardware Engineering Technical Lead Manager, VR
– Engineering Project Specialist, Virtual Reality
– Electrical Hardware Engineer, Virtual Reality
- PCB Layout Engineer, Virtual Reality
The job descriptions, which are fairly detailed, make it clear that Google is likely looking to create its own VR hardware. You can see the postings here.
A CYNOPSIS MESSAGE
CYNOPSIS BOOT CAMP: INTENSIVE RATINGS TRAINING ON 2/9
Measurement & Metrics Mash-Up
Nielsen uses panels to produce its ratings, but many media companies are demanding data from set top boxes be included to create accurate measurement. Our presenters will explain how sellers are handling data to level the playing field.
- The flaws in Nielsen & set top box data
– The positive & negative effects of dynamic ad insertion
– How to handle client concern about streaming services that strip watermarks, compromising verifiable measurement
Seems that Amazon is really digging this whole film distribution thing. Amazon Studios is partnering with Roadside Attractions to distribute Love & Friendship, a new Jane Austen-based period comedy. The film, directed by Wilt Stillman, premiered at the Sundance Film Festival on Saturday. Roadside Attractions will handle the exclusive theatrical release, after which the film will debut on the Amazon Prime streaming service.
Borrowing from the sensibilities of quirky IFC sketch series Portlandia, Talkative Driver, a new four-part web series starring Portlandia leads Fred Armisen and Carrie Brownstein, centers on a new driver for an Uber-like car service that specializes in the art of small talk. It’s sponsored by Subarau, and the episodes are only a couple minutes long. You can check it out here.
Acorn TV, the SVOD service specializing in bringing U.K. content to North American audiences, announced a couple of new acquisitions. The Channel 4 docu-series Liberty of London will premiere February 8, while Channel 5 crime drama Suspects will bow on February 22.
Who would have thought that Twitter would beat George R.R. Martin to the next phase of the story? HBO has tweeted out a handful of (very brief) clips from Game of Thrones season six, which premieres in April. The cable network is tying the clips to a new interactive promotion asking fans to tweet their allegiance to a particular “house” from the series’ universe. (Editor’s note: House Targaryen all the way.) Fans will see a specific video in response to whichever house they choose. (The clips are nothing more than a waving flag accompanied by audio.) You can learn more about the campaign – and see the clips – here.
Has the tech industry always been this litigious? In a court filing, the computer tech company Oracle let slip some info regarding the amount of revenue that Google has earned from its Android operating system. The two companies have been involved in an ongoing legal dispute, and the bad blood is only going to get badder: Google said that the Android info was highly sensitive and should not have been made public, strongly requesting that the judge reseal it. Multiple publications have reported on the court filing; Bloomberg was the first.
HBO seems to have found great success with HBO Now, its no-cable-subscription-required streaming service. So can we expect other networks to follow suit? Well, maybe not anytime soon, at least according to Michael Nathanson. The MoffetNathanson analyst put together a chart estimating what it would cost to purchase a la carte subscriptions to individual networks. Long story short: Taken together, the subscriptions would cost a lot more than a cable bundle. (ESPN alone would cost $36 per month.) You can learn more about the chart here.
YouTube may have just released a new video-looping feature, but let’s not forget the Looper-in-Chief. Vine released a list of its most-looped videos of the past 12 months, just in time for the video-sharing service’s third birthday. You can check out the videos here.
TOP WOMEN IN DIGITAL AWARDS
Who do you think deserves to be honored as one of our Top Women in Digital? We want to know – and there’s still a little time for you tell us. The nomination period closes tomorrow, Tuesday Jan 26: http://www.cynopsis.com/event/2016-women-digital-awards
Now that sounds like an awesome religion. Google has hired Scott Broock, an exec from the virtual reality startup Jaunt VR, as YouTube’s new Global VR Evangelist. (Re/code was the first publication to pick up the news.) Google has yet to comment on the specifics of Broock’s exact role at YouTube, though Re/Code speculates that he’ll likely be pursuing deals with content providers, much as he did at Jaunt.
The agency Horizon Media has a new exec. Greg DePalma will serve as Vice President of Advanced Video Analytics. Most recently, he served as SVP at the consumer marketing data company IRI Inc. He has also worked at TiVo, Millward Brown, and Nielsen.
A CYNOPSIS MESSAGE
*Source: Magna Global
Are apps the future of television? Apple would certainly have you believe so. The company’s new 30-second ad for the Apple TV does an impressive job of making the TV app experience spring to life. Check it out here.
See you tomorrow,
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Resume to: firstname.lastname@example.org (2/3) JOB OPENING: ASSOCIATE MANAGER, AUTOMOTIVE REMARKETING/SiriusXM/NY: 2+ years of professional experience in product marketing, B2B and B2C marketing, advertising, digital marketing, promotions and/or industry event coordination. Resume to: Jessica.Fox@siriusxm.com (2/2) JOB OPENING: DIRECTOR of DEVELOPMENT/NYC: Seasoned creative exec to drive sales at leading cable/reality proco. Idea wizard, strong writer/producer, push the creative envelope. Sales track record a must. 5+ yrs direct dvlpmnt exp.Resume HERE: email@example.com (2/2) JOB OPENING: SR ANALYST, WEB ANALYTICS/SiriusXM/DC/NY: Deliver insights thru Web Analytics for dig. mktg efforts leveraging Adobe/Omniture/Google Analytics. Provide insight into bus. goals/key perform indicators. 4+ yrs. exp. w/establishing key metrics, data mgmt, reporting & analysis. 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Highly self-driven & exp w/Digital Med Mngmnt sys i.e. Prisma a +. Strong negotiating skills. Resume: firstname.lastname@example.org (1/30) JOB OPENING: DIR, SOCIAL MEDIA & FAN ENGAGEMENT/A&E/HISTORY (NON-STAFF)/NY: Resp for oversight & strategy of social media community for A&E & HISTORY. 4 yr under grad deg & min 6+ yrs hands-on social media exp cable industry/ent mktg &/or agency. Full info/apply HERE (1/29) JOB OPENING: NAT’L SALES MGR/NESN/Watertown MA: Dvlp/implement goals for all NESN’s nat’l sales activity. Mng/direct nat’l rep firm nationwide & achieve nat’l sales rev objectives. 8+ yrs media sales exp & 3+ yrs nat’l sales mngmnt or nat’l rep firm exp req’d. Full info/apply HERE (1/29) JOB OPENING: EDITORIAL DIR/LOGO/NYC: Spearhead editorial strategy of creative mktg by creating positioning documents/briefs for each program/property. Min 6-8 yrs exp Media/brdcst/Advrtsng. Strong leadership capabilities; ability to mng, motivate & collaborate. Full info/apply HERE (1/29) JOB OPENING: BUSINESS ANALYST/McClatchy Co/DC: Build/maint working relationships w/video strategic partners & represent their interests w/in The McClatchy Co; Mng daily relationships w/partners. Min 3yrs dig. &/or media business exp. Full info/apply HERE (1/28) JOB OPENING: VIDEO OPERATIONS MGR/McClatchy Co/DC: Mng daily tech efforts of nat’l video operation. Min 3 yrs dig video prod exp Work w/other video dept leaders to standardize prod workflows across all newsrooms. Advanced knwlg video prod equipt & software. BA & some travel req’d. Full info/apply HERE (1/28) JOB OPENING: AD SALES PLANNER/AT&T/New York, Los Angeles: Support sales activities and client/account management. Requires 2 yrs experience in advertising media sales/buying/planning with strong knowledge of ad sales applications. Full info/apply HERE (1/28) JOB OPENING: SALES COORDINATOR NATIONAL ADVERTISING/AT&T/New York, Chicago: Support sales activities for the Ad Sales Dept. 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Resume to: email@example.com (1/28) JOB OPENING: DIRECTOR, INTEGRATED PARTNERSHIPS/truTV/NYC: Creative leader to dev/implement strategic integrated multi-platform mktg solutions, maximizing ad sales rev & leveraging ntwrk initiatives. Strong knwldg cbl/brdcst/media ent ind + dig/social, BS/BA Mktg/Bus Admin/Comm + min 6-8 yrs exp. Apply HERE (1/27) JOB OPENING: MGR, SALES ADMIN/TV ONE/NY: Sprvs team/coordinators to review allocations & flighting; ensure that inventory load is sufficient for effective placement. BA deg &/or 3 yrs exp operations, traffic or ad sales. Exp w/brdway traffic sys pref’d. Full info/apply HERE (1/27) JOB OPENING: SR RSCH ANALYST/WME|IMG/NY: Support media rsch activities, sports mrkt. Dom. & Int’l focus. Min 2 yr media rsrch exp. Strong quant req’d. Exp w/rsch sys (ie Nielsen, Simmons, Scarborough). Resume: firstname.lastname@example.org (1/27) JOB OPENING: MGR, INTEGRATED MARKETING/truTV/NYC: Dynamic innovator to conceptualize/implement strategic multi-platform ad sales initiatives in support of Dir, Int. Partnerships. Strong Digital/Social/Comm skills & det oriented a must. Min 4 yrs cable/brdcst int mktg & project mgt exp. Full info/apply HERE (1/26) JOB OPENING: AD SALES PLANNER/Tennis Channel/Santa Monica: Provide support for all aspects of ad sales process. Create media plans w/pricing & plan’g direction. 3 yrs ad Sales ind exp. Sales Asst/Financial Plan’g / Rsrch exp a +. Email Resume/sal history HERE HR@tennischannel.com (1/26) JOB OPENING: SALES DIRECTOR/NeuLion/NYC: Exceptional person w/proven track rec for delivering on/exceeding goals to lead our dig. platform efforts in collegiate market-place. Strong knwldg digital platforms/products; ie, web, video streaming, mobile, social media & OTT products. Resumes HERE (1/26) JOB OPENING: TICKETING SALES DIRECTOR/NeuLion/NYC: Exceptional person to lead our efforts in our ticketing & donor business that focuses on collegiate & pro sports organizations. Create/implement/own a sales pipeline to mng customer lead intake & outbound activity. Resumes HERE (1/26) CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at Trish@cynopsis.com
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