01/20/16: MLB makes a last-minute switch; NBA cultivates Chinese New Year; Oscar’s new one-two punch



CYNOPSISSPORTS
01.20.16

Good morning. It’s Wednesday January 20, 2016, and this is your first early morning Sports briefing. 

Major League Baseball settled its blackout-driven antitrust lawsuit just ahead of its date in a Manhattan federal court, announcing a deal with fans that will allow them access to pay less to stream games from their favorite team. The proposed agreement would see the league offer its MLB.TV streaming package for $84.99 per year for the package for the next five years, according to USA Today, with the option of upgrading for a full league deal for $109.99. The league also agreed to drop streaming blackouts of in-market games by the start of the 2017 season with a few exceptions.
 

ON THE AIR

NASCAR is once again tapping into the Chase format, this time expanding the initiative to include the Xfinity and Truck Series, which will now serve up a four-driver shootout at the season finale in a quest for the championships. Overall, the two racing series will utilize a seven-race Chase to decide their champions with the finale joining the NASCAR Sprint Cup final race at Homestead-Miami Speedway. Other twists this season will see the Truck Series feature a caution clock, while the Xfinity Series will see the "Dash 4 Cash" races include two heat races and a main event.

FOX Sports reports that almost 37 million viewers tuned into Sunday’s early NFL Divisional Playoff between the Seahawks/Panthers on the broadcast network. The matchup, which looked like a blowout by halftime, pulled a 21.1/42 fast national rating/share according to Nielsen, off-pace from last year’s record-setting Divisional Playoff matchup between the Cowboys/Packers.  Home markets saw Seattle generate a 48.1/82; while Charlotte brought in a 46.8/74. On FOX Sports GO, the game ranked as the best authenticated NFL game ever, with 154,000 unique streamers, making it the fifth most-watched authenticated event in FOX Sports GO’s history.

ONE World Sports locked in a deal with NBCSN to help showcase the 2016 IIHF World Ice Hockey Championships, which will feature 16 national teams from around the world. The alliance will see approximately 20 of the games run live from host cities of Moscow and St. Petersburg on One World Sports. The network’s coverage begins with Sweden/Latvia on May 6. “ONE World Sports is thrilled to partner with NBC Sports to provide all of the IIHF World Ice Hockey Championships to passionate hockey fans who are excited to see every minute of action in this best-of-the-best global hockey event,” said Joel Feld, ONE World Sports Executive Vice President, Programming & Production. “In a little more than two years, ONE World Sports has been able to develop an identity as a trusted destination for fans who want to see a broad range of high-caliber, globally popular sports played beyond the United States.”

FS1 announced a lineup of NASCAR specials as the company prepares for the return of the NASCAR season and the Daytona 500 next month. Programming includes Untold Stories: Daytona, which will run on Feb. 12 at 7:30p on the network as well as NASCAR Race Classic: 1993 Daytona 500, hosted by Dale Earnhardt Jr., at 8:30p. At 9p, the channel offers Beyond the Wheel: Shot Film Series Special, a 90-minute special comprised of four short documentaries focusing on the stories of Robbie Allison, Dick Trickle, the iconic trophy girls and their legacy, and the reunion of journalist Tom Wolfe and Junior Johnson. Feb. 27 will offer fans 100,000 Cameras: Daytona 500 at 6:30p, blending fan and driver-generated video to tell the story of this year’s race.

Time is almost up! Get your entries in for the Cynopsis Sports Awards now as the deadline runs out this week. Hurry up and click here to get your nominations in.

Super Bowl I is getting another run on TV. NFL Network will reportedly replay the game, this time without a panel of commentators, on Friday at 8p. This version will feature an introduction from Chris Rose and only feature commentary from the original NBC Sports radio broadcast, according to PFT.

Meanwhile, NBC Sports serves up the season debut of NHL Game of the Week on Sunday, pitting the Penguins/Capitals at 12:30 on the broadcast network. Mike ‘Doc’ Emrick joins Eddie Olczyk and Pierre McGuire on microphone duties. 

MLB Network slated The Colorful Montreal Expos on Jan. 26 at 9p, tapping Montreal native William Shatner to narrate. The program will bring in Warren Cromartie, Andre Dawson, Cliff Floyd and Rondell White to reminisce about life as Montreal Expos and the special bond created with its fan base with Expos personalities reliving different points in the club’s history.

Former WWE staple Jim Ross is returning to the ring, this time with AXS TV where he will join New Japan Pro Wrestling to call play-by-play commentary alongside Josh Barnett beginning March 4 at 9p. 

CBS Sports Network lined up six shows covering the 2016 SCORE World Desert Championship. The slate will mark the third consecutive year that SCORE desert races will be showcased on CBS Sports Spectacular programming. Programming includes all races in the five-race 2016 SCORE World Desert Championship, along with the special SEMA SCORE Baja 1000 Experience and qualifying for the SCORE Baja 1000 from Las Vegas Motor Speedway.
 


A CYNOPSIS MESSAGE


CYNOPSIS SPORTS MEDIA AWARDS
HONORING TOP SPORTS PROGRAMS, CAMPAIGNS, AND PEOPLE

Our awards show continues to spotlight the groundbreaking work created by sports media, don’t let your 2015 efforts go unnoticed!

Entry Deadline: January 21, 2016 |  Late Submissions: January 28, 2016
Awards Event: April 17, 2016 (NYC)

Learn about the awards program & how to enter:
http://www.cynopsis.com/event/2015-sma/
.


SPONSORSHIP & PROMOTION

The NBA is once again going all-in for the Chinese New Year, Feb. 3-21 slating a slate of promotion around the festivities. Included in the marketing is a new NBA Chinese New Year television spot, entitled “Dining Table,” featuring Stephen Curry, James Harden and Jeremy Lin sharing a Chinese New Year reunion meal with a Chinese family. Activation will include the Warriors, Rockets and Wizards wearing special Chinese New Year uniforms paying tribute to Chinese culture; 51 live games broadcast and streamed by 10 broadcasters in Greater China, showcasing all 30 NBA teams for the first time; and the Chinese New Year Celebration Season of Giving initiative for underprivileged communities in China.

Pac-12 Networks sold out its commercial ad inventory for the 2015-16 men’s basketball season including sponsorships for the upcoming 2016 Pac-12 Men’s Basketball Tournament in Las Vegas. Partners include 10 new advertisers and four new tournament sponsors with the channel announcing a 50% rise in revenue year-over-year for the current basketball season. New advertisers include adidas, 76, Apple, Cooper Tires, Norelco, Eli Lilly and Company, TurboTax, Dollar Shave Club, Kia and SoFi. New tournament partners include SoFi, Kia, Cooper Tires and adidas, joining existing sponsors AT&T, Bank of the West, Geico, Chevron and tournament presenting sponsor, New York Life. “The Pac-12 is having a remarkable year on the court and that excitement, along with the popularity of college athletics, has fueled tremendous interest in our content from a wide range of brands,” said Neil Davis, Executive Vice President of Integrated Sales and Sponsorships for Pac-12 Networks.

Agency Team Epic is moving its offices from Norwalk to Westport CT, effective January 25. According to the company, the move “will allow Epic to establish an iconic foundation through both architecture and interior design, created specifically for the agency” with a 32,000 square foot first-floor location.

Jerky brand Oberto lined up a slate of sports endorsers that include the NFL’s Rob Gronkowski, baseball all-star Hunter Pence and action sports star Travis Pastrana, who will join NFL all-pro Richard Sherman and Stephen A. Smith in Oberto’s multi-faceted 2016 marketing and advertising campaign. The campaign will look to connect the brand with active lifestyle and the benefits of its high protein products.

FOX Sports debuted #18TOWIN, its first ever global social media activation officially dedicated to promoting the return of the Bundesliga on Jan. 22. The two-week online campaign features all 18 Bundesliga clubs in training and allows fans to vote on social media platforms using Emoji to predict which players will score, and which players “crack under pressure.” Results will be revealed on all FOX Sports platforms on Feb. 5.
 

DIGITAL & STREAMING

FilmOn TV Networks will launch two new boxing channels via a new partnership via Oscar De La Hoya, Chairman and CEO of Golden Boy Promotions. Both channels will go live at the end of January with one featuring De La Hoya’s classic fights on the Golden Boy Channel, while monthly boxing series LA Fight Club will live stream its bi-weekly fights on The Ring, with the first kicking off at 8:30p on Jan. 29. De La Hoya will also host a new combat sports talk show with guests that include Sugar Ray Leonard, Ronda Rousey and Holly Holm that will run on FilmOn TV Network‘s cable channel FOTV.

The NBA and STATS LLC locked in an expansion of their partnership that will offer global media outlets the use much of the same STATS SportVU Player Tracking data used by NBA teams for scouting, player development and training. The data will now be used by ESPN, NBA on TNT, and Bleacher Report and be made available to other media outlets to give fans insight into lineups, substitutions, and play calling, as well as analysis on player and team performance including shooting, passing, and rebounding. The system will continue to be used in-arena by all 30 NBA teams during games to track and measure the movements of all players and the ball on the court.

Golf Digest announced that it set brand set records in audience engagement via multiple platforms­print, digital, video and social­ in 2015, including a 42% spike in visits to GolfDigest.com, a 112% rise in video views, and revenue gains of 143% in video, 32% in web, and 114% for Golf World.
 

ROSTER MOVES

The NFL named veteran strategic communicator Joe Lockhart as the league’s EVP of Communications while Cynthia Hogan was elevated to EVP of Public Policy and Government Affairs. Both positions report to NFL Chief Operating Officer Tod Leiweke.
 

THE MAIN EVENT

Warriors/Bulls on ESPN at 8p.


A CYNOPSIS MESSAGE


LIKE CYNOPSIS MEDIA
 
FOLLOW
CYNOPSISMEDIA

 
CONNECT WITH
CYNOPSISMEDIA
 
+
CYNOPSISMEDIA
 
#
CYNOPSISMEDIA


ON THIS DAY in 1980: President Jimmy Carter announced a US boycott of the Moscow Olympics.

In The Know: Fictional team week! What was the name of Will Ferrell’s team in the movie Semi-Pro? (Email Chris-Sports@cynopsis.com with your answer and be sure to include your name, company and city.)

Answer to Our Last Sports Trivia Question: In 1998, what country became the first to win gold in women’s ice hockey? Answer: The US. Kudos: Kyle Helm-CBS Sports Network/NY; Michael Ritz-BucStar Consulting/NY; Synda Kollman-Charter Marketing Group/Boca Raton; Harrison Root-NBC Sports Group/Stamford; Greg Mize-Atlanta Braves/Atlanta; Andy Pittman-TAMU/College Station; Jack Neumann-Alumni Development University of Calgary Dinos Football/Calgary; Judie Henninger-Valentine Productions/Santa Monica; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Tom Moore-Kalt Productions/LA; Adam Deverell-Cox Reps/LA.

Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
01.20.16

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA


CYNOPSISJOBSFor More jobs, visit Cynopsis.com


JOB OPENING: DIR, SOCIAL MEDIA & FAN ENGAGEMENT/A&E/HISTORY (NON-STAFF)/NY: Resp for oversight & strategy of social media community for A&E & HISTORY. 4 yr under grad deg & min 6+ yrs hands-on social media exp cable industry/ent mktg &/or agency. Full info/apply HERE (1/29)

JOB OPENING: NAT’L SALES MGR/NESN/Watertown MA: Dvlp/implement goals for all NESN’s nat’l sales activity. Mng/direct nat’l rep firm nationwide & achieve nat’l sales rev objectives. 8+ yrs media sales exp & 3+ yrs nat’l sales mngmnt or nat’l rep firm exp req’d. Full info/apply HERE (1/29)

JOB OPENING: EDITORIAL DIR/LOGO/NYC: Spearhead editorial strategy of creative mktg by creating positioning documents/briefs for each program/property. Min 6-8 yrs exp Media/brdcst/Advrtsng. Strong leadership capabilities; ability to mng, motivate & collaborate. Full info/apply HERE (1/29)

JOB OPENING: BUSINESS ANALYST/McClatchy Co/DC: Build/maint working relationships w/video strategic partners & represent their interests w/in The McClatchy Co; Mng daily relationships w/partners. Min 3yrs dig. &/or media business exp. Full info/apply HERE (1/28)

JOB OPENING: VIDEO OPERATIONS MGR/McClatchy Co/DC: Mng daily tech efforts of nat’l video operation. Min 3 yrs dig video prod exp Work w/other video dept leaders to standardize prod workflows across all newsrooms. Advanced knwlg video prod equipt & software. BA & some travel req’d. Full info/apply HERE (1/28)

JOB OPENING: AD SALES PLANNER/AT&T/New York, Los Angeles: Support sales activities and client/account management. Requires 2 yrs experience in advertising media sales/buying/planning with strong knowledge of ad sales applications. Full info/apply HERE (1/28)

JOB OPENING: SALES COORDINATOR NATIONAL ADVERTISING/AT&T/New York, Chicago: Support sales activities for the Ad Sales Dept. Resp for acct/campaign mngmt. Great opp to get exp in media industry, specifically TV Ad Sales. Entry Level. 1-3 yrs exp. Full info/apply HERE (1/28)

JOB OPENING: MANAGER LINEAR OPERATIONS/AT&T/NYC: Responsible for system design, implementation & support focused on the front end linear Sales systems that support Ad Sales. Drive product evolution & improvement to support & enhance the Ad Sales business. Full info/apply HERE (1/28)

JOB OPENING: BUSINESS ANALYST SYSTEM/AT&T/NYC: Responsible for support of our systems that support precision targeted sales. Responsibilities include system design, implementation and front-line support. Typically req’s a BA degree. 1-3 yrs of exp. Full info/apply HERE (1/28)

JOB OPENING: SR SALES ANALYST/PLANNER/SIRIUSXM NY: Wide Orbit req, media exp req, 2 yrs exp w/inventory and avails reports, max revenue, optimize, analyze ad rates, bldg scheds. Resume to: dee.moore@siriusxm.com (1/28)

JOB OPENING: DIRECTOR, INTEGRATED PARTNERSHIPS/truTV/NYC: Creative leader to dev/implement strategic integrated multi-platform mktg solutions, maximizing ad sales rev & leveraging ntwrk initiatives. Strong knwldg cbl/brdcst/media ent ind + dig/social, BS/BA Mktg/Bus Admin/Comm + min 6-8 yrs exp. Apply HERE (1/27)

JOB OPENING: MGR, SALES ADMIN/TV ONE/NY: Sprvs team/coordinators to review allocations & flighting; ensure that inventory load is sufficient for effective placement. BA deg &/or 3 yrs exp operations, traffic or ad sales. Exp w/brdway traffic sys pref’d. Full info/apply HERE (1/27)

JOB OPENING: SR RSCH ANALYST/WME|IMG/NY: Support media rsch activities, sports mrkt. Dom. & Int’l focus. Min 2 yr media rsrch exp. Strong quant req’d. Exp w/rsch sys (ie Nielsen, Simmons, Scarborough). Resume: researchwme@gmail.com (1/27)

JOB OPENING: MGR, INTEGRATED MARKETING/truTV/NYC: Dynamic innovator to conceptualize/implement strategic multi-platform ad sales initiatives in support of Dir, Int. Partnerships. Strong Digital/Social/Comm skills & det oriented a must. Min 4 yrs cable/brdcst int mktg & project mgt exp. Full info/apply HERE (1/26)

JOB OPENING: AD SALES PLANNER/Tennis Channel/Santa Monica: Provide support for all aspects of ad sales process. Create media plans w/pricing & plan’g direction. 3 yrs ad Sales ind exp. Sales Asst/Financial Plan’g / Rsrch exp a +. Email Resume/sal history HERE HR@tennischannel.com (1/26)

JOB OPENING: SALES DIRECTOR/NeuLion/NYC: Exceptional person w/proven track rec for delivering on/exceeding goals to lead our dig. platform efforts in collegiate market-place. Strong knwldg digital platforms/products; ie, web, video streaming, mobile, social media & OTT products. Resumes HERE  (1/26)

JOB OPENING: TICKETING SALES DIRECTOR/NeuLion/NYC: Exceptional person to lead our efforts in our ticketing & donor business that focuses on collegiate & pro sports organizations. Create/implement/own a sales pipeline to mng customer lead intake & outbound activity. Resumes HERE (1/26)

JOB OPENING: DIGITAL RESEARCH ANALYST/NBC Owned Stations/NYC: Responsible for conducting advanced analysis using Adobe Ad Hoc to identify audience segments and traffic patterns. 2+ years in the media research field req’d. Full info/apply HERE (1/23)

JOB OPENING: PROD COOR,CREATIVE SVCS/EPIX/NYC: Support prod mngmt team overseeing promo materials (TV, digital, etc). Gather assets, build deliverables logs, work w/internal mktg & PR clients, QC & handle final delivery. 2+ yrs TV exp. Full info/apply HERE (1/23)

JOB OPENING: PRODUCTION & REPORTING ASSOCIATE/D S SIMON MEDIA/NYC: Combines supporting producers during live production & assisting analytics team. Entry-level. Attention to detail, ability to multi-task, & HTML knowledge a must. Send resume to careers@dssimon.com (1/22)

JOB OPENING: DIR, PROGRAMMING/Travel Channel/Knoxville: Create/dvlp new orig programming for brand. Mng all aspects of orig commissioned prods. Evaluate shows & episode treatments, scripts, music, rough cuts & fine cuts to make sure they meet brand specifications. http://www.scrippsnetworksinteractive.com/careers/ (1/22)

JOB OPENING: DIR, INTERNATIONAL BUS. DVLPMNT/NBA/NYC: Drive large scale mktg partnership deals across NBA’s internat’l. Min 10yrs relevant bus. exp. & BA deg, pref in mktg or internat’l bus. Support SR sales team w/sales lifecycle start thru finish. Full info/apply HERE (1/21)

JOB OPENING: COORD, INTERNATIONAL BUS DVLPMNT/NBA/NYC: Critical support function for team in supporting global Partnerships regn’l leads in rsrch, prospecting, outreach & proposal dvlpmnt of new mktg partner opps. Min 2 yrs exp in new bus dvlpmnt/sales. BA Mktg. Full info/apply HERE (1/21) 

JOB OPENING: SR MGR, BUS. DEVELOPMENT/NBA/NYC: Responsible for generating rev thru sales of integrated mktg & media platforms for all NBA properties. Min 7 yrs sales/business development, mktg exp. BA Deg. Full info/apply HERE (1/21)

JOB OPENING: SR ACCT EXEC, BUS. DVLPMNT/NBA/NYC: Support business dvlpmnt/sales team efforts by conducting company rsch, assisting in initial outreach Min 4 yrs work exp in sales/business development &/or mktg exp req’d. BA Deg. Full info/apply HERE (1/21)

JOB OPENING: ART DIRECTOR OF MOTION DESIGN/Food Network NYC: Responsible for all network on-air projects, from art direction to managing team. Strengths: conceptualizing, strong design sense, typography design, communication, project mgmt, multi-tasking. Resumes HERE (1/21) 

JOB OPENING: SR ANALYST, PRGM RESEARCH/NBCU/NYC: Knowledge of Nielsen, proactive thinker, stat analysis & comm skills; 1-2 yrs exp. Cable ntwk exp,day to day audience reporting. Full info/apply HERE (1/21)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at Trish@cynopsis.com

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com.

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at trish@cynopsis.com

E-mail Trish@cynopsis.com or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

To subscribe to any Cynopsis edition(s) click here.
%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%

Copyright Cynopsis 2016

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2016

Related Stories

11/22/17: Cynopsis Jobs

We can help you find a NEW JOB!

Job of the Week EVP, CONTENT PAC-12 NETWORKS SF Oversee/mng Linear & Digital Prod, Talent, Remote/Studio Production Ops & Programming depts. Former demonstrated record of strong leadership & general mngmnt. Strong knwlg collegiate content & strong familiarity w/nat’l & regional sports ntwk. Full info/apply HERE CynopsisJOBS Good morning. It’s Wednesday November 22, […]

11/22/17: Charlie Rose is out at CBS and PBS

CBS and PBS sever ties with Charlie Rose

CYNOPSIS Good morning. It’s Wednesday November 22, 2017 and this is your first early morning briefing. Cynopsis will be back bright and early on Monday, November 27. Happy Thanksgiving! Tonight’s Premieres: HGTV: Property Brothers at Home: Drew’s Honeymoon House at 9p History: Forged in Fire: Bladesgiving at 8p Smithsonian Channel: Polar Bear […]

11/22/17: Amazon Echo Show regains access to Google’s YouTube, along with Dailymotion and Vimeo

Amazon Echo Show regains YouTube access

CynopsisDigital Good morning. It’s Wednesday November 22, 2017 and this is your your first early morning Digital briefing.   TODAY’S CODEBREAKER   False Positive: A false positive occurs when a legitimate permission-based email is incorrectly filtered or blocked as spam. Naturally, email-based marketers would prefer to see as few false positives as […]

CynCity

Cynsiders

Instagram