01/06/15: Grace Helbig will officially land on E! in April with new talk show; Netflix gets into the Smart TV game; Dish unveils OTT service ‘Sling TV’ at CES



CYNOPSISDIGITAL
01.06.15

Good morning. It’s Tuesday, January 6, 2015, and this is your first early morning digital briefing.

NEW PROGRAMMING + DEALS

 
YouTube celeb Grace Helbig (two million subscribers) will join E! in April 2015 for a new hybrid comedy/talk show. Called The Grace Helbig Project (wt), the show will feature her point-of-view on what’s trending in pop culture as well as interviews with celebrity guests. “Congratulations to E! for giving an internet-obsessed introvert a talk show,” Helbig said. “I’m looking forward to working with humans.” Helbig created the YT series It’s Grace, the web series DailyGrace, the podcast Not Too Deep With Grace Helbig, and starred in the film CampTakota and the Conde Nast series HeyUSA.
 
Netflix announced its Smart TV certification program, Netflix Recommended TV, to give consumers suggestions on which web-connected sets provide the best performance for its service. Initial partners include Sony Electronics, LG Electronics, Sharp Electronics, Vizo and Roku TVs. Netflix has yet to outline all requirements to be considered in the program, but two include a faster app launch and quicker resumption of video playback.
 
Dish Network unveiled its new subscription streaming service, Sling TV, at CES yesterday. Set to debut in the first quarter of the year, the product will offer channels from Disney and ESPN, Turner Broadcasting and Scripps Networks Interactive and exclusive content from YouTube and Maker Studios for $20/per month. The cheaper bundles are meant to capture the millennials who wouldn’t subscribe to a pay TV service otherwise, Dish President and CEO Joe Clayton said at a press event on Monday.
 
New MCN Rush IT Network from Scott Zakarin (The Spot, sit.com and GrapeJam.com) formally launched yesterday. RIN debuted its first scripted series TheSpinOffs on Dec. 1, and is in the final stages of development on six new shows to be introduced at the Sundance Film Festival which takes place from Jan 22-Feb. 1. RIN plans to focus on branded content with advertisers and integrate performances from emerging YouTube and Vine stars, among others.
 
Yahoo TV snagged The Bachelor host Chris Harrison’s blog about the series. A new post will debut on Yahoo TV every Monday after the latest episode, now in season 19. “I will attempt to continue to entertain, have fun with the show and give you behind-the-scenes tidbits and knowledge you can’t get anywhere else,” Harrison said.
 
What’s the smartest job move you can make in 2015? Find out in cynsiders.
 
 

CONTENT

 
Amazon
cancelled the series order for the Chris Carter (The X-Files) drama The After. The show was ordered last March along with five others after it earned good reviews from viewers when the pilot premiered on Amazon Prime last February. The drama was based on eight strangers who had to survive in a violent world; cast included Adrian Pasdar, Sharon Lawrence and Jamie Kennedy. Amazon has “decided not to move forward,” said Roy Price, VP of Amazon Studios.
 
Netflix
will debut its latest animated original series with DreamWorks Animation, The Adventures of Puss in Boots. The first five 22-minute eps, based on the character as it appeared in Shrek, will hit the streaming service on Jan. 16. DWA previously created Netflix originals such as Turbo FAST and All Hail King Julien and will premiere DreamWorks Dragons and DinoTrux on the service in the coming year….
 
….Netflix
also nabbed My Own Man, a documentary exec produced by Edward Norton (Birdman) that had its premiere at the Tribeca Film Festival. The personal account of producer/writer David Sampliner’s experience becoming a father launches on the streaming service Friday, March 6.
 


A CYNOPSIS MESSAGE


Did you enter the Sports Media Awards yet?
(Deadline: January 22, 2015)
Check out some of these “Fan Favorite” categories:
Documentary Special/TV Movie:
Recognizing the quality of a special or TV movie produced specifically about an event that took place in the world of sports.

Fantasy Game: Over 41 million people ages 12 and over in the U.S. and Canada played some type of fantasy sport in 2014. Who gave players the best experience?

Enter Now | Questions? Pete Romas.


 
MOBILE ADVERTISING
 

AdLarge Media partnered with Hotspot.fm, a new mobile-centric music streaming service in the U.S., for exclusive national advertising sales representation. Hotspot.fm’s user-interface includes branded content platforms for advertisers to use with promotions, coupons, customizable background images and branded stations.
 

 
RESEARCH

OpenSlate Engagement Data for Beauty/Style channels, based on the engagement metric for the week ending 1/4.
Channel/(Engagement)/Monthly Views/Total Subs/SlateScore
grav3yardgirl
(9.3) / 31774440 / 4328475 / 793
lady16makeup (8.9) / 45919980 / 8681143 / 790
pixi2woo (8.7) / 13929120 / 2717772 / 774
fashiontv (8.5) / 5578260 / 454631 / 623
zoella280390 (8.5) / 20481720 / 6936291 / 753
EnjoyPhoenix (8.5) / 7312380 / 1253039 / 713
beautybaby44 (8.4) / 1005840 / 990368 / 657
bebexo (8.4) / 2355840 / 1451141 / 653
stillglamorus (8.4) / 2289510 / 566302 / 607
evelinicutza (8.4) / 1556520 / 901105 / 656
Source: The Engagement metric is one of OpenSlate’s component scores, and is a measure of a producer’s ability to evoke meaningful interaction with their audience. It is calculated on a scale of 1 – 10 with higher being better. The OpenSlate Engagement score uses a subset of the data incorporated in the SlateScore to perform a set of unique calculations. It factors in views, comments, likes, and more.

EXCLUSIVE TO CYNOPSIS: Shareablee Unified Social TV Ratings of Top Streaming TV Shows based on the action metrics across Facebook, Twitter and Instagram for the week of Dec. 29-Jan. 4.

Show (Channel) / Total Actions / FB Actions / Twitter Actions /Instagram Actions/
FB Unique Engaged Audience / Actions per FB post
1. Orange Is The New Black
(Netflix) / 237,512 / 25.98% / 6.57% / 67.45% / 52,136 / 10,284
2. House of Cards
(Netflix) / 162,729/ 87.61% / 7.83% / 4.56%
/
138,032/ 47,521
3. Community (Yahoo! Screen) / 53,952 / 80.75% / 4.66% / 14.59%
/
25,531/ 7,261
4. Trailer Park Boys (Netflix) / 43,355 / 100% / 0% / 0%
/
29,900 / 7,226
5. Hemlock Grove (Netflix) / 32,866 / 89.69% / 3.10% / 7.21%
/
20,330/ 14,740
6. BoJack Horseman (Netflix) / 27,230 / 64.72% / 19.38% / 15.91%
/
15,734 / 4,406
7. Arrested Development (Netflix) / 16,638 / 82.49% / 17.51% / 0%
/
9,465 / 6,863
8. Lilyhammer (Netflix) / 12,734 / 99.37% / 0.63% / 0%
/
9,846 / 3,164
9. Marco Polo (Netflix) / 12,465 / 79.78% / 0.00% / 20.22%
/
6,858 / 829
10. Transparent (Amazon) / 7,336 / 98.01% / 1.99% / 0%
/
5,124 / 1,438
Source: Shareablee is an authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google, Tumblr, LinkedIn, YouTube and Pinterest. To access and subscribe to the full weekly ratings for TV shows, new fall premieres, primetime by day and genre visit here. Actions based on post-level likes, shares, favorites, retweets and comments.

EXEC MOVES

The Weather Company named Mary Glackin as Senior Vice President of Public-Private Partnerships. Glackin is currently the American Meteorological Society commissioner for Weather, and the co-chair of the Weather Coalition.


A CYNOPSIS MESSAGE


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CYNOPSIS CLASSIFIEDS
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DIGITAL SPOTLIGHT OF THE DAY

Couldn’t get enough of those philosophical Matthew McConaughey spots for Lincoln? Well, he’s back in a new set of commercials. Check out one of the ads, in which MM contemplates the balance of life as he drives a Lincoln car in the sunset…at www.cynopsis.com/#video.

See you tomorrow,
Jessica Reese  @JMarieReese
01.06.15

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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Cynopsis CLASSIFIEDS - For More classifieds, visit the Cynopsis.com classifieds page here.


JOB OPENING: SENIOR ANALYST/BRAVO & ESQUIRE/AD SALES RESEARCH/NYC: The Senior Analyst for Bravo & Esquire Ad Sales Research should possess a strong ability to analyze data and communicate insights in visually compelling formats. Full info/apply HERE (1/13)

JOB OPENING: MANAGER, CONTENT OPERATIONS/Immersion/San Jose, CA: (NASDAQ:IMMR) Drive content operations & account support. Mng video content operations, from haptic creation to QC. 5+ yrs video mngmnt exp. 3+ yrs of process /operations exp Apply HERE (1/13)

JOB OPENING: SOCIAL MEDIA MANAGER/NBCU/Burbank CA: Manage social media strategy/execution for Access Hollywood/Access Hollywood Live. Min. 3 years social media/digital exp required. Full info/apply HERE (1/10)

JOB OPENING: SR. DIRECTOR PRODUCTION OPS/OXYGEN/LA: Oversee production management of programming through pre-production to delivery. Min. 5 years line prod./prod. exp required. Full info/apply HERE (1/10)

JOB OPENING: MGR, AD SALES RESEARCH/Lifetime/LMN/A+E Networks/NY: Assist in development and execution of ad sales research initiatives and strategies that help in positioning Lifetime/LMN in marketplace. Full Info/Apply (1/10)

JOB OPENING: DIR SOCIAL MEDIA MKTG/AMC/NYC: Serve as liaison to AMC social comms & dvlpmnt of social mktg initiatives to engage & est social presence. Find new social opps in mkt. Dvlp partnerships & foster relationships w/all social media platforms. Res to: http://tinyurl.com/l7gtffv (1/10)

JOB OPENING: PRODUCER TCN/NBC SPORTS GROUP/EAST COAST: Line Produce 2-hour morning show Develop daily and weekly show ideas Full info/apply HERE (1/10)

JOB OPENING: AUDIO OPERATOR/NBCU/EAST COAST: The Audio Engineer will prepare show audio requirements and operate equipment to integrate audio sources and create a full program mix for air. Full info/apply HERE (1/10)

JOB OPENING: PROD/DVLPMNT/TALENT & CASTING/Nashville TN: Oversee budgeting, staffing, & overall prod process from pre-prod thru wrap for CMT’s Creative Services group & others internal depts as needed. 3-5 yrs exp as prod mgr TV or film. Full info/apply HERE (1/10) 

JOB OPENING: PERS FINANCE WRITER/NBCUniversal/East Coast: Work closely with the Personal Finance Editor to execute content strategy, development, and programming of personal finance content on CNBC.com Full info/apply HERE (1/9)

JOB OPENING: DIRECTOR-TCN/NBC SPORTS GROUP/EAST COAST: position will be on the ground floor of developing & directing a new 2 hr live morning show in Philadelphia. Full info apply HERE (1/7)

JOB OPENING: NEWS EDITOR/NBC SPORTS GROUP/EAST COAST: Edit game highlights, news packages, show opens & teasers under deadlines. Edit long form feature stories w/creativity. Full info apply HERE (1/7)

JOB OPENING: DIR, DEVELOPMENT/NYC:For Major Production Co. 7-10 yrs exp @ ntwks & prod co’s. Exp in multiple genres, prod skills, great writing skills, proven track record finding talent, dvlpng & pitching ideas all req’d. Resumes HERE nycdevjobs@gmail.com (1/7)

JOB OPENING: MOTION GRAPHICS DESIGNER & ANIMATOR/Hero4Hire Creative/Waltham MA: Design/animate projects & elements for on & off air campaigns. Expert in after effects & have the reel to prove it. Exp w/MAYA & C4D a +. 5+ yrs exp. Apply Send res/reel: HERE info@hero4hirecreative.com (1/7)

JOB OPENING: TEMP SALES ASST/DISH/NY: Support sales. Maint of advrtsng deals, facilitating sales process. Daily maint of all accts from booking orders & pulling reports. Work w/traffic depts all areas scheduling/inv mngmnt. Dealmaker exp a +. Resume HERE Cynthia.santos@dish.com (1/7)

JOB OPENING: Sr. INTEGRATED MKTG MANAGER/FUSE/NUVO TV/NYC: Strategic dvlpmt & execution of multiplatform integrated mktg solutions for potential/existing Ad Sales clients. Exp: Mktg/Ad Sales/Mgmt/Media/Crtv Writing Resume HERE hr@mynuvotv.com (1/7)

JOB OPENING: SVP, AFFIL SALES & BUS. DVLPMNT/Olympusat Inc/LATAM/W. Palm FL: Resp for sales, dist & bus. dvlpmnt function of the co. in the Latin American region. 10+ yrs’ exp LATAM dist & bus dvlpmnt. Must have sold TV networks in LATAM. Full info/apply HERE (1/7)

JOB OPENING: VP, AD SALES/Olympusat Inc/LATAM/W. Palm FL: Create sales infrastructure to maximize the selling of comm inventory. 5-7+ yrs exp nat’l media sales w/ 3-5 yrs of recent nat’l interactive sales mngmnt exp multinat’l orgnztns Full info/apply HERE (1/7)

JOB OPENING: COO/Olympusat Inc/LATAM/W. Palm FL: Provide dir for company’s daily operating activities, incl rev & sales growth cost/margin control & mnthly/qurtrly/ann. financial goal mngmnt. 15+ yrs TV Brdcst media exp a must. 5 yrs @ exec level. Full info/apply HERE (1/7)

JOB OPENING: SENIOR ANALYST/Bravo & Esquire Ad Sales Research/NYC: should possess a strong ability to analyze data and communicate insights in visually compelling formats. Full info apply HERE (1/7)

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SPRING & SUMMER INTERNSHIP CREDITS ONLY: TV PRODUCTION INTERNSHIP: National TV show, Raw Travel TV has opening for 1 serious intern interested in learning hands on vid production 4 college credit. RawTravel@aimtvgroup.com (1/7)

SPRING & SUMMER INTERNSHIP CREDITS ONLY: Chicago Bandits: The Chicago Bandits, a women’s professional fastpitch team – Rosemont, Ill., are looking for several well rounded, hardworking interns interested in getting careers started in sports ind. More info contact: jsole@chicagobandits.com (1/7)

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